George ROSS
Trump Strategies For Real Estate
Paperback
Description
Donald Trump is the world's most famous real estate billionaire. Now George Ross, Trump's closest advisor for twenty five years (and co-star of The Apprentice) reveals the core real estate investing strategies that made Trump so successful.
More important, Ross shows how the average real estate investor can use the same creative techniques to dramatically boost profits - even on a fixer-upper or single family house.
Drawing on his unique insider perspective, Ross explains Trump's strategies for;
Combining "location" with "innovation".
Adding "sizzle" and glamour to any building - without wasting money.
Making buyers and tenant eager to pay higher-than-market- prices.
Financing deals, marketing real estate and managing properties.
Plus tips from Ross on how to apply the same negotiation techniques he uses to close Trump's biggest deals.
Trump Strategies for Real Estate presents an in-depth look at the creative thinking that took Trump to the top. Whether you're an experienced real estate investor or a novice, you'll make more money on your investment if you use the proven strategies of a real estate billionaire.
Recommendation
From the search for the right property to "cashing out", this book has it all. A "must read" for the serious investor.
Table of Contents...
Chapter 1
Sell yourself like Trump;
Five personal qualities you need to succeed in real estate
Chapter 2
Think big: How Trump chooses
Properties to invest in
Chapter 3
Principles of negotiation.
How Trump uses them
Chapter 4
High powered real estate negotiation
Techniques and tactics
Chapter 5
The Trump Touch
Create "sizzle", glamour and prestige to get higher-than-market process for your property
Chapter 6
Raising money
Tactics for attracting lenders and investors
Chapter 7
Get help from the best real estate specialists you can find
Chapter 8
Why Trump building projects are always on time and under budget
Chapter 9
Trump marketing strategies
Selling the "sizzle" sells the product
Chapter 10
How to manage property like Trump
Treat it as a customer service business